Need more customers?

Every internet bussiness stucks with a problem of how to build a website for all devices and all users.The solution lies in making responsive web design, known as RWD. Responsive Web Design is a technique of building a website suitable to operate on any device regardless of it screen size and without loosing any functionality. Responding to the environment, the layout and content will be optimized in a way to provide an intuitive and gratifying experience for everyone with different devices.

Making website responsive is complex and complicated process. First of all, it should be clarified if you want to make your website just mobile adaptive or to build fully responsive version of the website (RWD). This is mostly connected with your final goal – to which level are you ready to provide usage satisfaction to the “mobile” customers. There are many technical parameters which indicate the differences between these two but the main dissimilarity refers to the optimized viewing and functionality of web pages which finally affect the overall performance of the website. This means that final result of RWD is contented customers and more traffic to your website. 

First, let’s start with checking your website mobile friendliness at, but consider that Google's criteria are weak. You can also check the download speed at and get optimization tips on current problems of the URL (reducing server response time, using browser caching, optimizing images, compressing, excluding renderer-blocking JavaScript, and CSS).

So, If you decided to go beyond the adaptive version and build a fully responsive mobile website, then you are on the right track. Besides obtaining a similarly built interface and functionality, RWD also gives the opportunity to render quickly (with the help of optimally built CSS), which is no less important for the client and for the search engine. The difficulty of the RWD implementation process is related with various factors, likeCMS (whether CMS supports customized themes and template or a simple linear structure with a layout of the tables where php generates html runtime), number and location of themes in template, menu types (horizontal, vertical, drop-down, sidebar, icons or graphics, etc.), functionality of the site, design, cookies, unsupported formats, flash components, etc.

By following our cases with multiple tasks you can elaborate responsiveness of your website step by step. 


We've separated the tasks to make a new or an existing website responsive into 4 groups:

Choosing strategy
Changing HTML
Responsive theming
Responsive scripting